Outbound systems for marketing agencies
A predictable flow of qualified sales appointments — without building an outbound team.
Splibbai designs, launches, and manages the outbound system that fills your calendar with vetted conversations, so your growth stops depending on referrals alone.
The problem
Most agencies grow by accident, not by design.
Referrals are unpredictable
Growth depends on who happens to refer you this quarter, not on a system you control.
Founder-led sales doesn't scale
Every new appointment still runs through the founder's network, calendar, and personal outreach.
Outbound hiring is a gamble
Building an internal SDR function means recruiting, training, tooling, and months before you know if it works.
Pipeline swings month to month
Without a consistent outbound motion, new business feels like a feast-or-famine cycle.
The managed solution
Splibbai runs the outbound system so your team doesn't have to.
Instead of hiring, training, and managing an internal SDR function, you get a managed system: defined targeting, structured outreach, qualification against your criteria, and appointments delivered straight to your calendar. Predictability comes from the mechanism — consistent targeting, outreach, follow-up, qualification, tracking, and optimization — not from a promise of guaranteed results.
Why it's different
Built specifically for agency sales cycles.
Built for agencies, not generic B2B
The targeting, messaging, and qualification criteria are built around how marketing agencies actually sell.
Managed, not handed off
Splibbai operates the system — targeting, outreach, follow-up, and qualification — so your team isn't managing another tool.
Qualification before your calendar
Appointments are filtered against agreed criteria before they ever reach you, so you spend time on real conversations.
Transparent process, not a black box
You see what's being sent, who's replying, and how appointments are qualified — no unexplained AI jargon.
The implementation path
Four phases, typically 30–60 days to launch.
Timing depends on infrastructure, approvals, targeting complexity, and how quickly your team can provide access — this covers configuration and launch, not a guarantee of appointments by a fixed date.
- 01
Strategy & Targeting
Define your ideal client profile, offer positioning, and qualification criteria together before anything goes live.
- 02
Infrastructure & Campaign Build
Splibbai builds the outbound infrastructure, messaging sequences, and tracking needed to run outreach at a sustainable pace.
- 03
Launch & Qualification
Campaigns go live. Replies are handled, qualified against your criteria, and routed toward booked appointments.
- 04
Optimize & Scale
Messaging, targeting, and follow-up are refined using real reply data, and volume scales as performance is validated.
Defining the word "qualified"
A qualified appointment isn't just a booked call.
This definition is agreed with you before launch and used to filter every appointment that reaches your calendar.
- Fits the agreed target-profile definition
- Has a relevant, identifiable business need
- Includes buying influence or access to the decision-maker
- Aligns with your offer and service scope
- Meets any agreed project, budget, or timing criteria
- Confirmed for the call, with a defined rescheduling process if plans change
How this pays for itself
For most agencies, one right client justifies the investment.
A managed outbound system is priced as an ongoing investment in pipeline, not a one-time purchase. A single new client at your typical engagement value can offset months of the program — but actual returns depend on your close rate, deal size, and how consistently your team follows up on booked conversations.
Pricing framework
Structured as a managed partnership, not a one-off project.
Implementation
A one-time fee covers strategy, infrastructure build, and campaign launch.
Monthly management
An ongoing fee covers outreach, reply handling, qualification, tracking, and optimization.
Minimum commitment
A minimum initial term reflects the time needed for targeting and messaging to be validated and refined.
Exact numbers depend on target market, campaign complexity, and volume, so pricing is confirmed on a strategy call rather than published as a flat rate.
Get exact pricing on a callImplementation commitment
If the agreed outbound system is not configured, launched, tracked, and actively optimized within the agreed implementation period because of a Splibbai-controlled delay, Splibbai continues working toward completion without charging an additional management fee for that delay.
This commitment depends on timely access, approvals, accurate offer information, agreed qualification criteria, and your team's availability to handle qualified sales conversations.
Who it's for
Built for established agencies, not everyone.
Good fit
- Established agency generally in the $500k–$5M annual revenue range
- Has a validated service offer with a defined ideal client
- Sales capacity to handle new qualified conversations
- Wants a managed system rather than a one-time list of leads
Poor fit
- Pre-revenue or no validated service offer yet
- No one available to take qualified sales calls
- Looking for guaranteed signed deals rather than qualified conversations
- Expects results with no input on targeting, offer, or qualification criteria
Proof & process
Verified results, added as delivery data becomes available.
Splibbai doesn't publish testimonials, logos, or performance numbers until they are verified and approved by the client they belong to. Until then, here is what you can rely on: a defined process, transparent reporting, and the implementation commitment above.
Ready to see if this fits how your agency sells?
Book a strategy call to walk through your target market, current pipeline, and whether a managed outbound system makes sense for you.
Book a Strategy Call